Competitor Comparison

Rivo Alternative for Subscription Brands — Rewards and Subscriptions in One App

Rivo is a strong loyalty and referral app. If most of your repeat revenue comes from subscriptions, SubZwallet puts the subscription and the rewards in one app on one customer record.

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The best Rivo alternative depends on how your store earns repeat revenue. If it comes from one-time orders and referrals, a dedicated loyalty app like Rivo is a good fit. If it comes from subscriptions, SubZwallet puts subscriptions and rewards in one app: points on every plan, milestone rewards from Launch, and VIP tiers, a cashback wallet and automation flows from Growth.

What Rivo Does Well

Rivo has a solid reputation for loyalty and referral programs on Shopify, with VIP tiers, rewards at checkout through Shopify checkout extensions, and a referral program. For a one-time-purchase store that wants referrals, it is a strong choice.

Where Subscription Brands Hit Limits

  • No subscription management — you still need ReCharge, Loop or another subscription app, with its own fees
  • Rewards and subscriptions live in two apps, so renewals and rewards are synced rather than shared
  • Rewards for staying, such as a gift on a subscriber's sixth order, depend on how well the two apps talk to each other

What SubZwallet Offers

  • Subscriptions on Shopify's native contracts, with a mobile-first customer portal
  • Points on every plan: earn rules, redemption codes, expiry and a birthday reward
  • Milestone rewards and free gifts on an order number you choose (Launch and up)
  • VIP tiers with multipliers, a cashback wallet and visual automation flows (Growth and up)
  • Failed-payment recovery, cancel flows with retention offers, and out-of-stock handling
  • Klaviyo (21 events) and Gorgias (tickets on 7 events) on every plan
  • A dedicated developer and account manager on every paid plan

What SubZwallet does not have yet is a referral program; it is coming soon. If referrals are central to your growth, keep a referral tool for that part.

Pricing Comparison

Rivo prices its plans by order volume, so check its current pricing for your store. A subscription brand on Rivo also pays for a subscription app; ReCharge Starter, for example, is $99/mo plus 1.49% + 19¢ per transaction. SubZwallet is Free up to 50 active subscriptions with points, Launch is $99/mo + 1% with milestone rewards, and Growth is $299/mo + 0.7% with VIP tiers, cashback and flows. No flat per-order fee on any plan.

Making the Switch

Start free and run SubZwallet alongside Rivo while you set up your rewards. Plan how existing point balances should carry over with your account manager before you switch Rivo off. If you are also moving subscriptions from Loop or ReCharge, that migration is free on every plan.

How subZwallet compares to Rivo

FeatureRivosubZwallet
Points & rewardsYesYes — every plan, including Free
Referral programYesComing soon
VIP tiersYesYes — Growth plan and up
Milestone rewards for subscribersCheck current featuresYes — Launch plan and up
Cashback walletCustom planYes — Growth plan and up
Subscription managementNoYes — built in
Automation flowsCheck current featuresYes — visual builder (Growth and up)
Email campaignsCheck current featuresSubscription & reward emails (24 templates, block editor); campaigns via Klaviyo
Pricing (with subscriptions)Rivo plan + a separate subscription appLaunch $99/mo + 1%; cashback, VIP tiers and flows need Growth ($299/mo + 0.7%)
Transaction feesCheck Rivo's plan; the subscription app adds its own1% Launch, 0.7% Growth, 0.6% Scale; no flat per-order fee

Frequently asked questions

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Subscriptions and Rewards in One App — Start Free

Points on every plan. VIP tiers and cashback on Growth.

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