Everything You Need for Subscriptions and Loyalty

One app replaces your subscription tool, loyalty program, email automation, and cashback system. Here's everything inside.

Running a Shopify subscription business usually means juggling four or five separate apps — one for billing, one for loyalty, one for email, one for analytics, and maybe another for upsells. SubZwallet consolidates every tool you need into a single install. Below is a complete breakdown of every feature inside the app.

Subscription Management

SubZwallet handles every subscription model out of the box — curated boxes, auto-ship replenishments, prepaid plans, build-a-box, and digital memberships. Set billing frequency to weekly, bi-weekly, monthly, or any custom interval. Every plan is fully configurable from your dashboard.

Flexible billing — set frequency, anchor dates, and prepaid cycles
Smart dunning management — automatic retry sequences for failed payments with configurable intervals and branded email reminders
Customer self-service portal — customers can pause, skip, swap products, change frequency, and update payment methods without contacting support
Cancellation flows — offer alternatives like pausing, skipping, or downgrading before the customer completes cancellation
Subscription contracts — fully compatible with Shopify's subscription API for native checkout integration

Loyalty Points & Rewards

Customers earn points on purchases, subscriptions, referrals, reviews, social follows, and custom actions you define. Points can be redeemed for discounts, free products, free shipping, or cashback deposited directly into their wallet.

Earning rules — define points per dollar spent, per referral, per social action, or per subscription renewal
Redemption options — discounts at checkout, free products, free shipping, or wallet deposits
Referral program — unique links for every customer, reward both referrer and friend, automatic fraud detection
Bonus multipliers — award 2x, 3x, or custom multipliers on subscription orders to accelerate tier progression
Point expiration controls — set expiry windows or disable expiration entirely, with automatic reminder emails

VIP Tiers

Create unlimited VIP tiers with custom names, icons, and colors. Customers are automatically upgraded when they cross tier thresholds based on points earned, dollars spent, or number of orders.

Unlimited tier levels — Bronze, Silver, Gold, Platinum, or any names you choose
Automatic upgrades — customers are promoted instantly when they qualify, with congratulatory email notifications
Per-tier perks — bonus point multipliers, exclusive discounts, early access, free shipping, and priority support
Optional downgrades — set rolling qualification windows or lock tiers permanently
Tier progress visibility — customers see their progress toward the next tier on your storefront and in emails

Cashback Wallet

Replace discount codes with a real cashback wallet. Every customer gets a personal balance they can spend in your store. Cashback is awarded after purchases, subscription renewals, loyalty milestones, or win-back campaigns.

Store credit balance — visible on the storefront widget, account page, and at checkout
Auto-credit on renewals — automatically deposit cashback after each subscription renewal to incentivize retention
Tier-based rates — Gold members earn 8%, Silver 5%, Bronze 3%, or any rates you configure
Milestone bonuses — award extra cashback when customers hit order count or spend thresholds
Wallet balance notifications — email or Klaviyo flow triggers whenever a deposit is made

Visual Automation Flows

Build automation workflows with a drag-and-drop visual editor. No code required. Flows let you automate retention sequences, win-back campaigns, milestone rewards, and more based on customer behavior.

Drag-and-drop builder — visual canvas with triggers, conditions, delays, and actions
Triggers — subscription created, payment failed, tier upgrade, points milestone, cart abandoned, and more
Conditions — filter by tier, subscription status, order count, total spend, product, or any customer attribute
Actions — send email, award points, deposit cashback, apply discount, tag customer, send webhook
Pre-built templates — ready-made flows for dunning recovery, win-back, milestone rewards, and onboarding

Email Campaigns

Send targeted email campaigns directly from SubZwallet or sync with Klaviyo. Use built-in templates for common subscription and loyalty emails, or design your own.

Built-in templates — welcome series, renewal reminders, win-back, tier upgrade announcements, and points balance updates
Segmentation — target by subscription status, tier level, points balance, order history, or any combination
Klaviyo sync — push subscription events, loyalty data, and customer segments to Klaviyo for advanced email marketing
Branded emails — customize colors, logos, and content to match your store identity
Performance tracking — open rates, click rates, and conversion attribution for every campaign

Subscription Widget

The subscription widget appears on your product pages and lets customers choose between one-time purchase and subscription. Eight pre-built designs are available, and every element is customizable through a visual theme editor.

8 pre-built designs — minimal, card, toggle, dropdown, badge, and more
Theme editor customization — colors, fonts, borders, badges, spacing, and CTA text
Subscription savings display — show percentage or dollar savings compared to one-time price
Frequency selector — let customers choose their preferred delivery interval
Mobile-optimized — responsive layouts with touch-friendly tap targets for all screen sizes

Upselling

Increase average order value with post-purchase, in-cart, and subscription upsells. Recommend products based on what is already in the cart, what the customer has purchased before, or their subscription plan.

Post-purchase upsells — show offers on the order confirmation page when buying intent is highest
In-cart upsells — recommend add-ons or upgrades before checkout
Subscription upsells — prompt one-time buyers to subscribe and save
Cross-sell recommendations — suggest complementary products based on purchase history
A/B testing — compare different offers and placements to optimize conversion rates

Analytics Dashboard

Track every metric that matters for subscription and loyalty performance. The analytics dashboard gives you real-time data on revenue, retention, and customer engagement.

MRR tracking — monthly recurring revenue with growth trends and forecasting
Churn analysis — voluntary and involuntary churn rates with reason breakdowns
Customer LTV — lifetime value calculations segmented by acquisition source, plan, and tier
Cohort analysis — compare retention and revenue across customer cohorts over time
Loyalty metrics — points issued, redeemed, expired, wallet balances, tier distribution, and referral performance

Integrations

SubZwallet integrates natively with the tools you already use. No middleware or custom development required.

Klaviyo — sync subscription events, loyalty data, and customer segments for advanced email and SMS marketing
Gorgias — surface subscription details, loyalty tier, points balance, and wallet balance directly in support tickets
Shopify native — built on Shopify's subscription API for native checkout, compatible with every Shopify theme and plan
Webhooks — send real-time events to any endpoint for custom integrations
API access — full REST API for building custom workflows and dashboards

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